Industries We Cover | So You Say You're an Expert

Every Industry Where Confusion Is Expensive.

We go deep on the situations where everyday people get the least protection and the worst advice. Here are the questions you should always ask.

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Home Contractors
High Risk

One of the most common ways homeowners lose thousands. Vague quotes, unlicensed workers, and pressure to sign fast are red flags every homeowner needs to spot.

  • Are you licensed and insured in this state? Can I see documentation?
  • Will you pull the required permits for this work?
  • What is your payment schedule and why do you need money upfront?
  • Can you provide 3 local references from similar jobs in the last 6 months?
  • What exactly is included in this quote — and what is not?
🔧
HVAC & Plumbing
High Risk

Emergency calls create urgency — and urgency creates bad decisions. Most HVAC and plumbing scams happen when people are in crisis mode and skip the basic questions.

  • Is this a repair or a replacement recommendation — and why?
  • Can you show me the problem before you fix it?
  • What brand/part are you using and why that one specifically?
  • What does this repair NOT cover that I should know about?
  • Do you offer a warranty on parts and labor?
🏡
First-Time Home Buyers
Complex

The biggest purchase of most people's lives — and the one where they feel most afraid to ask questions. Every single line on a closing document is negotiable or explainable.

  • What are ALL the fees in this transaction and who does each one go to?
  • Why is this the right mortgage product for my situation?
  • What inspection issues are deal-breakers vs. negotiating points?
  • What happens if I want to walk away — and by when?
  • What will my true monthly cost be including taxes, insurance, and HOA?
🏥
Medical Billing
Often Overlooked

Medical billing errors are shockingly common — and most people never question them. You have the right to request an itemized bill and dispute every charge you don't understand.

  • Can I have a fully itemized bill showing every charge and its code?
  • Is every provider who will treat me in-network with my insurance?
  • What is my out-of-pocket maximum and have I met it this year?
  • Is there a cash-pay discount if I pay before insurance processes?
  • What is your financial assistance or payment plan policy?
📋
Insurance Claims
High Stakes

Insurance adjusters work for the insurance company — not for you. Knowing what to document, what to say, and what not to say can be worth thousands on a claim.

  • What is the deadline to file my claim and what happens if I miss it?
  • Am I required to use your preferred contractors or can I choose my own?
  • What documentation do I need to support the full value of my claim?
  • Can I get a second opinion or independent appraisal if I disagree?
  • What exactly is excluded from this policy that relates to my situation?
🚗
Car Dealerships
High Pressure

The finance office is where dealerships make most of their profit — not the sales floor. Knowing the process before you sit down changes everything.

  • What is the out-the-door price including every fee — in writing?
  • What is the interest rate and who is the actual lender?
  • What add-ons are optional vs. already included in the price?
  • Can I take this car to my own mechanic before I sign?
  • What does the warranty actually cover and what are the exclusions?
🏢
Real Estate Agents
Complex

A good agent is invaluable. A bad one costs you time and money. Knowing how to evaluate an agent before you sign a listing agreement protects you on both sides.

  • How many homes have you sold in this zip code in the last 12 months?
  • What is your average days on market vs. the local average?
  • What is your cancellation policy if I'm not happy with your service?
  • How do you determine listing price and what data supports it?
  • Who pays your commission and how does that affect my negotiation?
🧾
Tax & CPAs
Year-Round Risk

Not all tax preparers are equal — and the difference between a good and bad CPA can mean thousands in missed deductions or audit risk you didn't know you were taking.

  • What is your experience with my specific tax situation?
  • How do you charge — hourly, flat fee, or percentage of refund?
  • Will you represent me if I get audited, and at what cost?
  • What deductions are you looking for that I might be missing?
  • What records do I need to keep and for how long?
⚖️
Legal Services
High Stakes

Legal fees can spiral fast and results are never guaranteed. Understanding how attorneys bill, communicate, and handle your case before you retain them is critical.

  • Have you handled cases exactly like mine — and what were the outcomes?
  • How do you bill — hourly, flat fee, or contingency?
  • Who specifically will be working on my case day to day?
  • What is your honest assessment of my chances?
  • What decisions require my approval before you act?
💻
Online Marketing
Common Scam

Marketing agencies are one of the most common ways small business owners lose money. Vague metrics, long contracts, and no accountability are the warning signs.

  • What specific results have you achieved for businesses like mine?
  • What does success look like in 90 days — in measurable terms?
  • Who owns the accounts, content, and data if I leave?
  • What is your contract length and cancellation policy?
  • Can I talk directly to a current client before I sign?
💰
Financial Advisors
Long-Term Impact

The difference between a fiduciary and a commissioned advisor can cost you hundreds of thousands over a lifetime. Most people never ask which one they're dealing with.

  • Are you a fiduciary — legally required to act in my best interest?
  • How are you compensated and do you earn commissions on products?
  • What is the total annual cost of the investments you're recommending?
  • What is your investment philosophy in plain language?
  • What happens to my accounts if something happens to you?
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